Open a bookmaker's club. How to open a bookmaker's office as a franchise and make money on sports passion

The bookmaking business has not yet become widespread in the vast former USSR, however, this is a very promising option for your own business, because such a business can be organized at minimal cost, literally on 6 square meters. The equipment required here is also minimal. This is a computer with Internet access, a photocopier, a printer, a cash desk for accepting bets, and software for working with bets.

You can purchase either licensed software or order it from skilled programmers who will do the work, as they say, “for themselves.” But such custom software can cost upwards of $40,000. Bets can be accepted on 800 types of sports, so the bookmaker business will certainly appeal to gambling people who like to try new things.

There is also the option of a bookmaker business as a franchise. Of course, the initial investments here will require many times more, however, brand recognition will provide you with a constant flow of customers, and the costs will quickly pay off.

Bookmaker business is a financial instrument designed for a short period. And of the short-term financial instruments, this is the most effective. Essentially these are sports games on the stock exchange.

Opening a bookmaker's office as a franchise

This, and therefore on its organization you need to get a special license, and without experience in the gambling business no one will issue it. Some entrepreneurs prefer to hire an experienced director, while others believe that opening a franchise business will be much easier. This way you won't need your own license. A franchise bookmaker is actually a branch famous brand, to which the entrepreneur will have certain obligations. But when opening his own office, a businessman will receive the most comprehensive support.

As in any games on the stock exchange, in the bookmaking business it is very important analytical work. Maintaining your own analytical department can be expensive, and therefore, again, it will be profitable to open a franchise business and receive help from a large company.

It is interesting that a franchise can be called, for example, a betting point, a branch of a bookmaker's office, or a bookmaker's office, but the essence will be exactly the same. There are a great variety of franchises on the market today. Let's look at the main ones.

Favbet

Beginners consider the franchise from Favbet the best. The premises must be at least 12 square meters. The advantages of the conditions of this franchise include the fact that the premises do not have to be your own, and this makes opening a bookmaker’s office a simpler and more convenient process. Also, to open your own betting office you need to have everything necessary equipment. The initial cost of equipment will be about 5 thousand dollars.

When you fulfill all the conditions of the brand, you will receive software for working with bets and 24-hour technical support. support. FavBet You will give away 20% of your profits every week. You will take on all the risks of losses.

FavBet has been operating since 1999 and has branches in 8 European countries . This is one of the leading bookmakers, which offered clients not only sports games, but also such social important events, like Eurovision and Elections. The company has 1,000 bookmaker branches and about 100 thousand regular and loyal customers.

Betcity

Betcity can be called one of the most popular companies in its industry. It has been developing on the Russian market since 2003 and worked very effectively until the infamous compulsory licensing saga that broke out in 2009.

Betcity is one of the companies distinguished by loyalty and stability. However, it also has its disadvantages. Firstly, according to professionals, with all its behavior the company shows that absolutely not interested in professional, and therefore potentially dangerous players.

Secondly, when you go to the official website www.betcity.ru, You will be redirected to another resource www.betcityru.com, it is unclear to whom it is registered. And if one day this second portal does not open, it is unknown what will happen to the players’ money.

The conditions for obtaining a Betcity franchise are similar to those of many other companies.

Betting League

The betting league, which has been operating since 2008, can be classified as the most ambitious projects such a plan. The company's motto is nothing more and nothing less than “bookmaking culture.” The company was one of the first to receive a license in the Russian Federation and now has 200 betting points in 50 different cities countries.

If you want to get a Betting League franchise, then in exchange for fulfilling simple requirements, the main one of which is financial solvency, you will be offered a whole set of services that will allow you to quickly understand all the intricacies of the gambling business and quickly launch the work of the branch.

Chance

The Chance company, like many Russian bookmakers, began operating in 2003 and received a license in 2009. Now the office has more than 200 points in various countries.

The office has a conveniently designed website, which, however, does not contain information about the bookmaker and office addresses.

The conditions for obtaining a Chance bookmaker franchise require an initial contribution of 200 thousand rubles. At the same time, the royalty will be within 20-30%, and to launch your branch you will need 400-600 thousand rubles. You are guaranteed full legal, accounting, and technical support.

You will be assigned a personal manager. Your branch will receive assistance in advertising, analytics, selection and training of employees.

Those wishing to work with the bookmaker Chance must have an ideal business reputation and financial resources for long-term investments.

Fonbet

Fonbet is a noteworthy and stable bookmaker. As you know, most betting companies are liquidated after about six months of operation, because the strict standards of this business are simply too tough for them.

Fonbet is famous for its amazing analysts with the highest qualifications. The software used by the company is the most modern, high-quality and works smoothly. Fonbet has a stable financial flow, its work is characterized by clear planning and established effective methods.

To open one betting office you will need only 3 employees. The initial costs will pay off in about 3 months.

The Fonbet company appeared in the CIS back in 1994, and within 3 years it began accepting bets through the global network. This move allowed Fonbet to bypass the leading company at that time, Marathon. Currently, Fonbet is a full member of the National Association of Bookmakers.

Marathon

The Marathon company has been a leader in the Russian bookmaker market for a very long time. It has been operating since 1997, but in 2009 difficulties arose with obtaining a license, which greatly damaged the professional image of the company. Before this episode, the company was considered the flagship of domestic bookmaking with a simple and convenient website design and an excellent line. Marathon has branches throughout Russia. The marathon is still characterized by fast payouts, low margins, an abundance of bets and the widest markets.

With financial solvency and compliance simple rules It won’t be difficult to get a Marathon franchise.

So, a franchise in the gambling business is the best option for a beginner, because obtaining a license will require at least 100 million rubles of net assets, and opening an outlet can cost only 150 thousand rubles if a company with the appropriate conditions is found. In addition, to open a point you do not need to be an ace in the gambling business, as is required to obtain a license.

The profitability of the bookmaker business will be small. It will be only 7-12%. However, this business has huge cash turnover, and therefore the profit will be substantial in any case.

Many beginning entrepreneurs do not know where and how to start their business. They face many problems along the way - documentation, insufficient initial capital, lack of a database of reliable suppliers, etc.

In order not to be left alone with all their problems, many turn to help well-known companies to purchase a franchise. This deal gives confidence that the start-up business will be afloat from the very beginning, since with the acquisition of a franchise, the entrepreneur buys a completely ready-made business system that has been proven over the years.

Also, the company that provided the franchise undertakes to help and accompany the entrepreneur throughout the entire period.

Franchising concept

Back in 1851, without knowing it, the founder of the Singer Sewing machine company, Isaac Singer, became the pioneer of the franchising system. His company was engaged in mass production of high-quality sewing machines, but did not have the ability to provide repair and maintenance services for machines throughout America.

Therefore, Singer entered into an agreement with US distributors and granted them all rights to their branded products, only in a certain area. Over the years, this system has gained popularity, and many network companies use it successfully.

What is this system and what is the concept of franchising?

Speaking in simple words– this is a kind of lease of a trademark, which is provided by a company (franchisor) to another company (franchisee), which is located in another city or country. The party that has received the rights to a certain trademark has the right to be called by the same name, provide the same services, conduct business using the same system, etc.

An agreement with simple or more complex conditions for the use of a trademark must be concluded between the parties. The agreement also specifies the amount of money that is paid for using the franchise.

The most famous franchising system around the world is McDonald's Corporation; it was this company that became the founder of this system. The owner of McDonald's showed the world how a franchise is sold along with the entire business plan.

Advantages of franchising

A franchise can be offered only by those franchisors whose business is 100% streamlined and whose business system is colossally effective in the market for the services offered. Because the party purchasing the franchise must be confident that running just such a business will bring success.

What are the advantages of purchasing a franchise:

• The franchisee chooses the appropriate industry for himself. A future franchise buyer can always get acquainted with the business that the franchisor runs, its profitability, efficiency in the market, and whether this field of activity is suitable for him.
• Since a ready-made, proven business system is being purchased, then the risks of going bankrupt are reduced.
• Buying a famous brand, the franchisee is already entering the market with a sought-after brand. There is no need to promote it or invest additional funds on advertising - it is already known among consumers.
• The franchisee buys not only a ready-made business system, but also additional instructions for running a business. The franchisor’s responsibilities include training his partners on how to properly run a business so that it produces results.
• Franchisors value their reputation, and they always take care of their “clones”, so they are provided good conditions labor, and they also receive reliable suppliers.
• Aspiring entrepreneurs with the purchase of a franchise enter a huge family circle and from that moment on they are not alone in their endeavor. They have reliable support from the franchisor.

The principle of operation of a bookmaker's office

A bookmaker is an organization that places bets mainly on sports games with clients. In other words, a person places a bet on an event, such as a football team winning.

If his hopes are justified, he receives a win. In case of loss, his bet remains with the bookmaker.

The bookmaker constantly monitors and analyzes sport events and only based on analyzes of future events can determine the appropriate odds for bets.

These are mainly probability theories, statistics, and expert assessments.

The bookmaker's profit comes from the amount different probabilities, which never equals 100%, it is always greater by 10-20%, which the bookmaker ultimately receives. Different offices have their own system for compiling odds for the same event, so you should always look for the largest numbers.

Opening a bookmaker's office as a franchise: are there any prospects?

There is a huge risk of financial investment in opening a bookmaker's office, since there is a lot of competition in the market. There are also problems with finding premises, obtaining a license, you need good start-up capital for initial turnover and other problems.

When opening an office from scratch, an inexperienced bookmaker can make a lot of mistakes, and experienced players will be happy to help him with this. The best option would be to purchase a franchise for a bookmaker's office.

Advantages:

• This will make it possible to open your own establishment in just a couple of weeks.
• Small initial capital - 3.5-4 thousand dollars is enough.
• Good income, of which 15-20% will have to be paid for the franchise, and the rest is the bookmaker’s profit.
• Limited rates (at the first time of opening).
• Availability of a reserve fund.

By purchasing a franchise for a bookmaker's office, the owner gets the opportunity to use the full package of bookmaker products and services. In addition to all these rights, franchisors provide consultation services on how to run a business and help you deal with all the documentation.

How to open a bookmaker's office as a franchise

By opening a bookmaker's office as a franchise, the owner can already count on success. If work methods worked in one place, then there is a pattern that the same methods will work in another place.

If a bookmaker wants to open his own office from scratch, he will have to deal with the entire organization himself and will spend several times more money. Another thing is a franchise, thanks to which the owner receives not only a business plan, but also enormous help from the franchisor.

Responsibilities of the franchisor to the franchisee:

• Selection of frames.
• They help you rent a room.
• They provide advice on running a business.
• Provide verified suppliers for the purchase of equipment.

For these services, the franchisee will pay 15-20% per franchise, but due to high income, this amount is insignificant for the owner of the bookmaker. The Franchiser himself is always interested in the bookmaker’s office having a good income, because his percentage depends on this.

The most important thing when opening a bookmaker's office is obtaining a license. It can only be obtained by a person who has experience in this field of activity. Otherwise, he will have to look for a director or an experienced specialist.

What does the success of a bookmaker’s office depend on:

• So that the company is always in the black, the calculation of bets should be carried out by a competent and experienced analyst.
• You should always have a reserve fund and for this you need to manage your profits correctly.
• The equipment must be new and tested so that in no case does a crash occur while playing on the computer.
• Office staff must be qualified in any matters relating to this business.
• The bookmaker's office should be opened in those places, where there are always a lot of people, and especially men.

An example of investment in a bookmaker's office under a franchise:

The minimum costs will depend on the size of the rental premises. Basically, the opening will cost from 400 thousand rubles to 2.5 million. rubles But this amount usually pays off in less than six months of the office’s activity.

Minimum costs:

• The most expensive is all the paperwork (license, registration) - 200 thousand rubles.
• The equipment costs ok - 80 thousand.
• Rent of premises – 20 thousand.
• Repair work in the premises - 80 thousand.
• Advertising – 20 thousand.

There are already established bookmakers that have a decent turnover and they already have the right to offer their own franchise.

The most popular offices in Russia:

1. Franchise of the bookmaker's office "Fonbet". This company has been on the market for more than 14 years and during this time it has earned authority among many Russians. Its network includes almost five hundred successful bookmakers.
   This network can afford to accept bets on almost all types of sports competitions, which gives it the opportunity to be considered the best bookmaker. For all its popularity, this network provides a franchise on the most favorable terms.
   They also provide their franchisees with advertising support, software, consulting and real-time bet payouts.
2. Franchise of the bookmaker's office "Chance". A large company with more than 200 networks in many countries. She has a very good level service. It's always a pleasure to work with them. The office has its own website with a user-friendly design.
   They also provide a franchise, which will be very expensive. It will only be 20%. But at the same time they guarantee excellent legal and technical support. They provide a personal manager.
   They help in promoting the branch, selecting and training staff. To start cooperating with the bookmaker "Chance" you must have an excellent business reputation, as well as financial resources.
3. "First Bookmaker Company (PBK)". A fairly young company whose responsibilities include preparing documents for opening network partners. The company has its own website for online betting. To obtain information about the franchise, you should contact it individually, since the bookmaker company does not disclose such information to anyone other than those interested in cooperation with it.

So, opening a bookmaker's office from scratch does not always lead the owner to the expected results.

The bookmaker has to independently draw up a business plan, look for premises to rent, buy equipment, etc. Also, due to his inexperience, he can be deceived by professional players.

The best option for opening a bookmaker’s office is considered to be purchasing a franchise from more than one famous company, which for a long time on the market, knows the whole “kitchen” from the inside. Such franchises attract not only novice bookmakers, but also more experienced ones.

After the transaction is completed, the owner of the branch receives continuous advantages. Firstly, he is not alone in his endeavor, because with the acquisition of a franchise, he becomes as if part of a huge family that never leaves his colleagues alone.

The bookmaker, together with the franchise, receives a ready-made business system; the franchisor helps in the first stages with renting premises, recruiting personnel, purchasing equipment and other details.

Opening a business under famous name You can already count on success, since the advanced brand already has its own circle of loyal customers. Advertising costs will be minimal; it is enough to submit a small advertisement about the opening of your business.

Franchisors, in addition to transferring the rights to all their documentation, also teach how to work and introduce them to this seemingly simple business.

When concluding an agreement, you should take into account that some well-known bookmakers that provide a franchise charge a monthly royalty, which can be up to 20% of income. And for some, the franchise fee, which is stipulated in the contract, will be enough.

Stanislav Matveev

Author of the bestselling book "Phenomenal Memory". Record holder of the Book of Records of Russia. Creator of the training center "Remember Everything". Owner of Internet portals in legal, business and fishing topics. Former owner of a franchise and online store.

The predecessors of bookmakers (BC) are sweepstakes, which have existed since the time Ancient Rome. The first places where bets were placed were horse racing tracks. The totalizator bets are summed up, a certain percentage is deducted from them in favor of the organizers, the rest of the amount is divided between the players who guessed the correct result of the competition. Since the 19th century, the scope of betting has expanded to many other sports. However, from time to time in different countries gambling business fell into prohibitions. Bookmaking emerged as an alternative to betting because it did not require the collection of money into one cash desk, making it more difficult to prosecute.

Franchising concept

In the legislation of the Russian Federation (Civil Code), among the types of contracts there is an option devoted to commercial concession relations. In the western civil law it is called franchise agreement.

According to agreements of this type, the franchisor gives the franchisee the right to use its trademark, production secrets, commercial designation, other exclusive rights for a certain fee. The user, in turn, undertakes to adhere to the recommendations of the franchisor in the scope of the agreement. The parties to the agreement can be any business entity.

Bookmaker business today

A bookmaker is a professional bettor on the results of various sporting, cultural, political, financial and other events. He must be able to predict these results, accept bets, and pay predetermined winnings to the winners.

Every day, the bookmaker’s office collects a list of offers of quotes for various types of competitions. It's called "line". Each event is assigned a certain coefficient. The bettor knows in advance what his winnings will be if he guesses correctly. It is paid immediately after the end of the competition.

Most often, bets are placed on the results of football, basketball, hockey matches, winners in racing, and boxing. Among non-sporting events, it is popular to bet on the results of the Oscars, Grammys, and Eurovision.

Smart clients of bookmakers play on sure bets. For example, it has been noticed that betting odds on the team of your own country are always lower, and on the team of the opposing country – higher. By betting in the bookmakers of both opposing countries in each match, such players always have at least a small win.

There are other secrets experienced players, which the trained eye of an office employee immediately reveals: they try to be inconspicuous, they usually play for sports that are exotic for us, not for winning, but for secondary indicators. Once they win, they immediately leave.

Another category of clients who pose some danger to the bookmaker are athletes. They are professionally versed in their types of competitions, so they are more likely to guess the result.

But 90% of players are not so smart and usually lose. Because it’s not so much the office that plays against them, but mathematics.

A professional bookmaker honestly pays well-deserved winnings to clients. But the system is built in such a way that in the end, according to probability theory, the office turns out to be profitable.

The most common among them are:

• students playing in noisy groups. For them, it is not the winning that is important, but the process itself;
• pensioners – bet small amounts on “ours”. If they lose, they are satisfied at least with their patriotism;
• Caucasians only bet on LIVE competitions that are shown on TV. They lose constantly, but they believe that they were deceived by the bookmaker;
• migrant workers. They always choose inflated odds and lose;
• gambling addicts who were deprived by the evil government of the right to squander their earned money in slot machines. Now, in retaliation, they come to bookmakers’ offices and leave every penny here;
• random people heard something about the opportunity to get fabulously rich in one day and came to try. They bet on those competitors who they heard something about on TV. Having lost once, they calm down and leave;
• other categories of office regulars - beggars, gopniks, etc. - are busy here mainly with the redistribution of winnings using their own methods. They do not bring profit to the establishment, but they spoil its image and scare away honest clients who sincerely and voluntarily give their money to the office. It's the bouncer's job to get rid of them.

Features of fast food franchising:

Franchise of the bookmaker's office "Chance"

"Chance" is a developed network of poker clubs and bookmakers from the company ROSBET. Lump sum payment – ​​$5,000. The initial investment of the franchisee will be the same. Royalty is paid in the amount of 20% of the income received.

"First Bookmaker Company (PBK)"

A young company from the Trio group. Mainly deals with the preparation of documents for the opening of bet acceptance points by partners. The associated bookmaker company Leader also accepts online bets. Judging by the statement on the official website, the company provides more specific information only to individuals interested in cooperation.

conclusions

Franchises of famous bookmakers attract the attention of not only beginners, but also experienced market players. After concluding an agreement, the franchisee becomes part of an extended family, where the proposed business recipes are repeatedly tested on colleagues from other regions. Unlike an independent enterprise, they do not have to remain alone and defenseless in an ocean of business full of risks and problems.

When starting a business under a reputable brand, the franchisee already has an established circle of customers loyal to the brand by the time the business opens. Therefore, his path to success will naturally pass along the “green corridor”.

The franchisor not only transfers its rights and documentation to the franchisee, but also teaches how to use them, taking into account the specifics of the business.

Franchisees have favorable terms Better conditions supply of necessary business components. In bookmaking, this advantage lies mainly in obtaining unique specialized computer programs, in online version– thoughtful website templates developed by specialists.

At the same time, franchisees must constantly follow the restrictions and rules that the agreement with the franchisor imposes on them. Sometimes this leads to obstacles for further development business. Withdrawing from a contract or opening a competing company in certain time or in a specific territory may be prohibited by the franchise agreement.

The listed restrictions must be taken into account when starting to work on franchising a bookmaker's office. At the same time, it is obvious that there are much more advantages than disadvantages.

In order to more carefully study the business of bookmakers, let’s consider the basic scheme of their work. Most clients are attracted by what a successful outcome of the competition can bring to the player specific amount money, which he can easily calculate. At the same time, an increase in the bet also implies an increase in the size of the winnings, if, of course, there is any. The bookmaker, in turn, wins in any case, since the average percentage of income for the bookmaker is eight percent of each bet made. It is curious that during the competition the bookmaker can change the betting odds, and this is done, for example, when all clients bet on a draw - in such cases, the organizers place significant odds on this bet so that clients refuse to make such bets. It is also possible to reduce the odds for a certain team to win so that betting on it is more attractive. In short, there can be a lot of options here, and experienced bookmakers can get a very good income in any situation.

Legality of the bookmaking business

Bookmaking is a gambling business, so licensing is required. Today, to obtain a license in this direction, it is important to follow a number of instructions prescribed in
Decree of the Government of the Russian Federation of December twenty-sixth, 2011 N 1130 and in the Federal Law of December twenty-ninth, 2006 under number 244-FZ. Among the requirements, in particular, we can mention the presence of assets in the amount of one billion rubles from the organizer. It is also important that there is specialized software for processing bets and calculating winnings that are payable. Much attention is given to the organization of betting points - they, in turn, cannot be located in residential buildings, in educational, children's and medical institutions. Such points cannot be located at train stations, bus stops and in many other areas. That is, it is very difficult to choose a suitable and most advantageous location. In addition, it is necessary to develop a detailed plan of the betting point and a photo of the facility. It is also necessary to provide such a point with security - this can be permanent employee, or there must be an alarm button in the room.

Be that as it may, bookmaking activities can be carried out outside gambling zones. It is also curious that you can do this through betting points, but through the Internet it is no longer possible. True, many bookmakers still have their own websites, but such businesses are usually registered in offshore zones, for example, in Cyprus, Panama or Ireland. True, even a site when registered offshore may be blocked by Russian providers. It is worth understanding that violation of the law in this area may result in criminal liability under Article 171.2 of the Criminal Code of the Russian Federation. Obtaining a license is not everything, as all bookmaker companies must belong to self-regulatory organizations. Now in Russia there are two bookmaker SROs - these are, in particular, the First SRO and the SRO of bookmakers. On this moment In our country, according to the Federal Tax Service register, there are twenty-nine licensed bookmaker organizations.

Opening a bookmaker's office as a franchise

When working under a franchise, everything is definitely simpler, since the franchisor is usually always ready to provide full consulting and legal support to the new partner. In addition, the brand that you have is also important. large offices has already been promoted, so it will be even easier to attract customers thanks to it.

When working under a franchise, the entrepreneur not only receives the right to conduct business, but also is trained (or his employees are trained) in all the specifics of the bookmaker business.

The franchisee also receives favorable terms for the supply of equipment if it is not offered immediately upon purchase of the franchise. Bookmaking uses unique computer programs, and in the case of the online option, convenient and carefully designed websites.

A kind of disadvantage here is that the franchisee is obliged to follow certain rules and adhere to the restrictions stipulated by the parent company. Sometimes these moments can be a problem for continuing cooperation. Therefore, you need to read all the clauses of the contract very carefully, because if it is terminated, the franchisee may face serious problems.

Bookmaker franchises

Below we will give examples of several bookmaker business franchises - most of them can be classified as relatively successful and time-tested.

Bingo Boom

The Bingo Boom company was founded in 2011, and around the same time it began operating as a franchise. Today the number of its branches is more than 350 points throughout Russia, and the company now has about fifty of its own points. Investments here start from sixty thousand dollars, and the expected payback period is from three months. No down payment is required, and royalties are paid in the amount of fifteen percent of total profit. In addition, you must pay 30 thousand rubles monthly for license maintenance. The franchisor, in turn, provides the entire package necessary documents. Promotional materials are provided and consulting support is provided. Employee training is also provided. There is a 24-hour service especially for franchisees. technical support. According to information from the franchisor, one outlet is expected to be located in an area/city with a population of fifty thousand people. According to unofficial data, the income of franchisees can be, on average, from four hundred to six hundred thousand rubles per month.

Betting League

The company was founded in 2007, and has been franchising since 2008. Today, more than five hundred outlets operate under this brand. The total investment upon opening is 150 thousand rubles. The lump-sum contribution is determined individually, but its amount is not less than 25 thousand rubles. As for the monthly royalty fee, it is paid in the amount of fifteen percent of revenue. The probable payback period is from one month. For organization new point Company employees go to the site, and subsequently the partner is provided with advertising and consulting support. As noted by the franchisor, when opening a branch, preference is given to settlements, in which at least eighty thousand people live. The minimum size of a point of sale is five square meters. According to the franchisor’s statistics, starting from the fourth month of operation, a partner’s profit can reach two hundred and fifty thousand rubles monthly.

Fonbet

The company appeared in 1994, and began providing franchises in 1999. The current number of its points is more than nine hundred. The minimum size of retail space is six square meters. Royalty and lump-sum contribution to in this case are missing. As noted by the franchisor, the estimated payback period is three months, and the amount of the initial investment here is five thousand dollars. In addition, it is recommended to have additional working capital in the amount of about one million rubles. By purchasing a franchise, a partner receives:

• methodological and training materials;
• software for work;
• base of potential clients;
• consulting support and assistance in finding premises.

Each point under this brand is always delimited to protect it from competitors and, in addition, activities here are carried out both offline and on the Internet (the company’s license is registered in Panama).

Conclusion

Summarizing the above, we can say that the bookmaker business is profitable and reliable. Of course, here you need to take into account many legislative and other requirements, but in general, such activities can generate quite a high income. Proper business building and competent organization is exactly what many franchises in this area truly guarantee.

Franchise: Fonbet.
Head company: Bookmaker network Fonbet (Fonbet).
Year of foundation: 1994.
Kind of activity: Bets.
Number of points: 900.
Franchising start year: 1999.
Franchise cost (lump sum): absent.
Royalty: absent.
Minimum investment amount: $5 000
Payback period: 3 months.
Minimum retail space size: 6 sq. m.

There is no purchase of a franchise as such; upon concluding an agreement, the franchisee undertakes to pay the cost of the license and software.

Terms of cooperation:

1. the franchisee has his own space of six square meters or rented for at least a year;
2. the premises have technical requirements - a separate entrance, a functioning alarm system, an active Internet connection;
3. at least three employees at the betting point.

Necessary equipment:

• safe - material assets are stored;
• computer - bets are accepted;
• printer - game tickets are printed;
• photocopier - the chronology of sporting events is reproduced;
• cash register – reporting is prepared.

Fonbet bookmaker franchise price

An aspiring bookmaker businessman makes an initial capital of $5,000, this is the purchase of a franchise agreement. The start price paid to Fonbet provides the franchisee with:

• developed methodology;
• strong analytical department, serious calculation of quotes;
• software support;
• educational materials;
• customer base;
• consulting when choosing premises and equipment.

Guarantees under the Fonbet franchise agreement:

• an influx of customers to a well-known brand;
• franchisor assistance in staff training and business organization;
• preferential prices for equipment and software;
• legal, accounting support;
• organization of stable work;
• low price for promotions;
• territorial delimitation of points for protection from competition.

Jewelry store franchise

Franchise cost and profitability

The franchisee undertakes two monthly payments:

1. For the right to use the software. The cost of acquiring licensed programs for a bookmaker business is on average $40,000, so paying for a franchise agreement is a profitable investment.
2. For the right to use licenses. Fonbet owns two licenses. The first one was issued in Curaçao and regulates offline work. The second (Panamanian) is the basis for online activities.

To start an independent bookmaking business, you need a minimum of 100,000 rubles. start.

Opening cost game point for a franchise below - 150 thousand rubles. You must have working capital of 1 million rubles. The main items of start-up costs (except for license fees, software), average values:

• purchase of equipment – ​​90 thousand rubles;
• rental of premises – 30 thousand rubles;
• repairs, arrangement of the point - 80 thousand rubles;
• advertising events – 30 thousand rubles.

Profitability indicators are low - an average of 10%.

Here, the formation of profits is influenced by solid turnover, especially during periods of significant events. After three months, the business becomes profitable, the invested funds are returned.

Franchising the Fonbet company in Russia

The business area of ​​the Fonbet company is betting in sports games. A bet on an event is accepted; if it occurs, the client receives cash winnings, if not, the funds are credited to the bookmaker. The employees’ task is to track and analyze competitions and set betting odds. Main principle– clear planning.