Exclusive. TV presenter Nadezhda Matveeva: “Exercises on the screen are not editing! TV presenter Nadya Matveeva spoke about childhood in Crimea, beauty secrets and the ideal man Nadya Matveeva real name

Every day Nadezhda Matveeva invites famous people to her studio to reveal a new side to them for the audience. Viva!, in turn, tried to find out 10 interesting facts about the popular TV presenter.

1. Failed ballerina.“My childhood clubs started with failure - I wasn’t accepted into ballet. Or rather, I went to class a little, and then the teacher asked my mother to take me from the studio so that I would not suffer. Then I went to folk dancing, and danced for seven years. Along the way, I visited the pool, then tennis. There they hit me on the head with a racket, I figured out what would happen next and decided to go to basketball. There were cutting and sewing courses, a theater club...”

2. Nadezhda Matveeva is afraid of heights.“When I first went out onto the 14th floor balcony, I grabbed the railing and was afraid to move - my head began to spin, and my voice became thin and trembling. Although I’m not afraid to fly on an airplane, I’m afraid to even think about jumping with a parachute, I’m not ready yet.”

3. As a child, I wanted to be like Margarita Terekhova in the role of Milady from the film “D’Artagnan and the Three Musketeers.”“Her way of speaking and her gorgeous curls seemed irresistible to me. Later I learned how the actress had to “mock” her hair in order to achieve such an effect. Since then, I have come to appreciate my natural curls even more. They are, of course, not as luxurious as those of the movie Milady, but I like them.”

4. At school I sewed underpants for dad.“I know how to sew and knit and theoretically love to do it. But the whole question is in time. To succeed, you need to fully concentrate, delve into the process and its subtleties, and pay attention to every detail. And I am focused on the details of another - television - process. In high school, I made almost all my own clothes, even my prom outfit. Dad is a family panty, forgive me for being frank. Then for my son - undershirts and shirts. And I rarely knitted, because my mother is an unsurpassed master in this matter!”

5. Breaks dishes.“When I’m angry, I don’t hit. But I have periods when I accidentally break plates or cups. This happened periodically, I finally tried to figure out why this was happening?! And I came to the conclusion that I act this way in a situation that seems hopeless to me. When I lived with my first husband’s parents, I broke dishes so often that it was even embarrassing. At that time, it seemed to me that we would never live separately, and internally, apparently, I resisted this. It’s good that my mother-in-law was a wise and kind woman and forgave me.”

6. Admires doctors.“As a newborn, I suffered from lobar pneumonia, finding myself on the brink of life and death. The young doctor, still completely inexperienced, literally looked after me, despite the sad prognosis. A doctor from God, low bow to him and endless gratitude.”

7. Impatient.“I can’t stand it very well when at the checkout in a supermarket someone leisurely puts away the purchased product, not paying attention to the queue lined up behind it. Perhaps I put myself in these situations to learn patience. I even convince myself: “Imagine that this person bought a dozen more goods, and at this time the cashier punches the receipt... Don’t watch him sleep near the cash register, think about the good... Nadya, you’re not in a hurry, you’re just standing there in the store, enjoying the opportunity to buy everything you need..."

8. Nadezhda Matveeva loves cats.“Our family has cats and pets. My son made this choice, and we fully supported him. When we were children, we had a dog, a hedgehog, fish, a hamster, a guinea pig, and a talking jackdaw. At different times, of course."

9. Favorite actor - .“He’s just handsome, talented and smart. Over the years, he becomes more and more beautiful, and I, as a woman, cannot be indifferent to him. Moreover, if suddenly, by some miracle, we ended up in the same room, my plan would be to quickly escape from there! Firstly, in his presence I wouldn’t have been able to put two words together, and he’s probably already tired of such fans. And secondly, I would not be able to adequately perceive a man whom I consider so wonderful, and I would be terribly upset if he was not ideal. I’m almost serious when I say this.”

10. Nadezhda Matveeva believes in horoscopes.“And not only in them, but also in different predictions. Only I understand that they may not come true due to circumstances. Therefore, I focus on the positive aspects of the horoscope and act in this direction. And then - how it goes. If it doesn’t come true, it’s not the horoscope’s fault.”

At first, the girl was content with the role of homemaker. Nadya was raising her son, and also managed to receive a second higher education - economics. But the desire to build a career never left her, and soon the girl began looking for work.

Having not found decent vacancies in the field of engineering and economics, Nadezhda decided to try her hand at journalism. This is how her journey in the world of media business began.

Nadezhda managed to work as a chief editor of a newspaper, presenter of original programs on TV and a DJ on the radio. In 2012, Nadezhda was cast in the show “Everything Will Be Good” on STB. It was this project that brought her fame and mega-popularity.

For 5 years, Nadya was the host of a women's television magazine. In the studio-apartment, she received expert guests who shared useful tips and solved important issues. For many women, Nadezhda became the main adviser and assistant in life, because every program viewers learned something new and solved pressing problems.

In the new format of the project, she takes on the role of an expert on self-realization, the main critic who always argues with fellow presenters and finds weak points in any discussions. It is impossible to deceive or confuse her: Nadya is reasonable, wise and ironic.

What else will surprise your favorite TV presenter? Find out in the new season!

Watch the premiere of the updated show format

Presenter of the women's television magazine "Everything will be good" and the television program "Everything will be delicious!" on STB, Nadezhda Matveeva is one of the most recognizable and pleasant people to the viewer. We decided to talk to Nadezhda personally and learn about the secrets of her beauty and rules of life.

Ivetta: It is difficult to surprise the host of a women's television magazine with some beauty things. But still, which of the beauty procedures that guests of your studio talked about surprised you the most?
The most amazing advice I heard in the “Everything Will Be Good” studio was about starch. I didn’t realize that potato or corn starch could be used as a face mask - except perhaps as talc. But it turned out that it has an effective lifting effect, and for me this is important. Therefore, I periodically make a starch mask, which tightens and soothes the skin.

Ivetta: In general, do you use a lot of advice from the broadcast or do you prefer old, proven ways to take care of yourself?
Both. Since childhood, I have known about a hair mask with yolk, burdock oil, honey and cognac - mix everything and apply it to your hair. When I was a child, I had long curls, and my mother made me such a mask once a month. It would seem that in childhood there were no problems with hair - but this was a very cool preventative procedure, from my grandmother.

From time to time, our experts talk about this recipe and something new: the same recipe for a mask with starch or with kelp, which I also didn’t know about before. I use all this with pleasure.

Ivetta: Let's continue the topic of hair. The screen image cannot be changed at will, but would you like, for example, to straighten your hair?
In this sense, I’m probably a little different from most women. (laughs). I really like that I have the same hairstyle for many years. You know, I really value my curls, although in my youth, like every girl, there were moments when it seemed that my hair should be different. Many people don’t like theirs and think that it would be more interesting in a different way! This period has passed, and now I am doing everything possible to preserve what is left of my curls. If you start straightening your hair, it loses its structure and turns out neither straight nor curly, but incomprehensibly what, some kind of tow!

Therefore, I am against such experiments - although several times at the very beginning in the program “Everything will be delicious!” I had straight hair. There is even a photo shoot where I have straight hair.

As for purely professional nuances, since the program is daily (today we are filming a section from one issue, tomorrow from another), it turns out that it is even more correct from a visual point of view - for me to have the same hairstyle. Then it does not need to be redone often during the shooting day. It turns out that such a production necessity coincided with my deep desire and conviction that hair needs to be touched less!

You know, in fact, in everyday life I wear an on-screen hairstyle. She suits me completely. And I hope it stays that way for many more years.

Ivetta: You will probably be recognized at every step. Are you trying to disguise yourself somehow?
Not that all the time... Just today I was on the subway, then I walked for a long time along the street in the center, and it seems to me that they never recognized me. I don’t disguise myself in terms of “put on glasses and pull on a hat.” I once thought that if I went to the store without makeup, they wouldn’t recognize me, but it turned out that they would recognize me anyway (laughs)! And when I was identified several times without makeup, I realized that it’s better not to rely on incognito, you just need to always look good. Of course, I don’t dress or put on makeup so brightly that it’s noticeable that I’m a “woman from TV.” Therefore, I take the issue of recognition straight. If they find out, that’s good; if they don’t recognize, that’s also good. (laughs).

Ivetta: When planning a vacation, what kind of vacation do you choose?
I love to travel, but not far. I really like Hungary - there are thermal springs there, and the country is located close. Once, having visited the Carpathians, I discovered the thermal springs there. This is a pleasant, relaxing form of relaxation, optimal for me. I don’t know how to ski, but where there is water, it’s also warm - I like that. It is also important for me to be able to walk a lot. Sometimes on vacation I design routes so that I can spend the whole day on my feet. I love the pleasant feeling of tiredness at the end of the day.

Ivetta: All women abroad will go shopping at least once. What do you buy when traveling overseas?
I don't like shopping! Especially when there are a lot of people. If the sale is on a weekend, you will never see me in the store. Not because they will recognize me, but because I prefer to calmly look and choose a product. Abroad, I try to buy only what I need, and if it is in a certain country, it is cheaper than here.

For example, in Austria, locals told me that they have really good discounts on quality shoes. By the way, it is not so easy to choose the right pair of shoes. When I was in Italy, I had a hard time buying something digestible. Just went with a friend in search, so as not to return empty-handed. Therefore, it is normal for me to go somewhere and not buy anything.

Ivetta: Even sellers from God are not able to “sell” you a product that you did not plan to buy?
Frankly speaking, I mostly plan my shopping during sales because it seems to me that clothes or shoes without discounts are always sold at a clearly inflated price. But seeing a discount, I still ask myself the question, do I need it or not? I'm not a fan of shopping.

I don’t understand household appliances and I won’t go buy them myself; I’ll take someone with me who can give me some advice. I always trust sellers, and you can not only deceive me, but convince me (laughs). The main thing is that the seller is not intrusive.

Ivetta: Do you like to sleep on vacation or are you an early bird?
I try to get up early. At sea, I set the alarm for 6 am or even 5.45 am to watch the sunrise and enjoy the morning sun. These are the most pleasant hours, and sleeping at this time is stupid.

Ivetta: What time does your day start at home?
At home I sleep until 8-9 am. To say that I can sleep for half a day - most likely not. Then I feel like I’m missing out on good hours when I can go for a walk or do something.

Ivetta:“Everything Will Be Good” experts often talk about the benefits of breakfast. Do you cook them or snack on the go?
Yes, I'm cooking. I knew about the benefits of breakfast before, and experts reinforced my knowledge. It’s like a law for me: no matter what time I wake up, I make sure to have breakfast! For example, today I ate scrambled eggs and carrot salad. If I have time in the morning, I like to make cheesecakes. 20 minutes is enough for me, I’ve already filled my hand. Cottage cheese casserole, porridge... And I really like to drink a cup of coffee in the morning.

Ivetta: In the video, you do the exercises almost equally with the trainer. Is it editing or is your physical fitness that good?
Thanks for your point of view, I appreciate it. When they filmed the first sports columns “Everything will be fine,” the coaches and film crew were somewhat surprised at how easily I did everything. But let's start with the fact that our trainers can give more complex exercises, and those that can be performed by an untrained spectator. After all, the most important thing is not to show off some difficult exercises, but to show that anyone can do it. And my role is to convince that a person without special training is able to perform the exercise if he tries.

It also helps me that almost from an early school age I always went to some kind of section: dancing, aerobics, basketball. It was not a sport of achievement, but nevertheless I was in the gym. When my son was born, a month or two later I was looking for where I could study.

To my shame, I don’t go to the gym now. I told you so, and now I will be ashamed (laughs)! I somehow relaxed... Maybe because of the thought that I was training at work? I will pull myself together!

One of those workouts that doesn't edit!

Ivetta: I would also like to ask you about your son. What is it like to be a young mother of an adult son?
When he was little, there were no worries about him growing up. Many friends said, “If only my baby could stay so small in the stroller a little longer.” But I liked all periods, and thanks to my son that even in adolescence he did not cause me problems. Now he is already 23 years old, and I am happy with him. Maybe he does not achieve the successes that he sets for himself, but I, as a mother, am calm. We have a trusting relationship, although I don’t undertake to advise anything directly. Maybe it would be different with my daughter, but the son says: “No need, mom.” (laughs).

Nadezhda Matveeva with her son

Ivetta: Children of famous parents are usually either embarrassed or boastful about them. How does your son feel about your popularity?
At first he had pride, but now for us it’s just life. I don't think he brags about it, but he's not shy either. Probably because I myself in no way believe that working on television makes me a person who needs to be treated in a special way.

Ivetta: Based on your rich life experience, what advice would you give to our readers - how to remain cheerful, young and energetic at any age?
First: to make life more pleasant, you need to drink water. Yes! Woke up - drink water! I've been doing this for a long time and I understand that it really has a positive effect on health.

Secondly, I really want all women, and men too, to have the opportunity to do something pleasant for themselves. For some, like me, it’s a walk, for others it’s an extra hour of sleep. You need to listen to yourself and understand what brings you joy. Maybe just watch a video of kittens! Every day you need to find time for yourself.

And third, do physical exercise every day. At least some, at least somehow, at least some, but do it! These three simple moments make life sweeter and more enjoyable, charge you with energy and strength.

We have already begun to follow Nadezhda’s advice, and you?

Photo: press service of STB TV channel

Will surprise fans with dramatic changes in format, logo and studio. Starting March 8, viewers will be able to become part of a television women's club led by its presenters - Nadezhda Matveeva, Victoria Zubreychuk, Anna Gorban and Liliya Kuvaldina.

The program “Everything Will Be Good” appeared on screens back in 2012. And since then it has not succumbed to global changes. Therefore, the decision to radically change the format of the show came as a real surprise to the viewer. Andrey Olenich, director of the creative association that is working on the creation, commented on the situation as follows:

“The “Everything Will Be Good” project has existed since 2012 without major changes. During this time, the audience has changed, tastes have changed, the speed of information perception has changed, and the project and I began to feel that in terms of conveying advice we do not always keep up with the pace of life of our viewer.

At the same time, the project has a strong feature that no Google search will give - it is live communication and real living stories. Therefore, we will continue to bring benefits to people, provide good advice, but in a new format; We will show the process of the birth of this council, solve problems right in the studio and prove that it is not so difficult for a woman to be happy.”


It is noteworthy that the search for colleagues for Nadezhda Matveeva lasted about 4 months. More than 500 Ukrainian media personalities passed the casting, but it was Victoria Zubreychuk, Anna Gorban and Liliya Kuvaldina, according to the creators, who looked most harmonious in the frame with.

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Andrei Olenich, director of the creative association that is working on the creation of “Everything Will Be Good,” noted: “If our Nadya Matveeva is a symbol of stability, calm, balance, then we needed those who could complement her and, at the same time, don’t get lost against its background. And we were not mistaken.

After all, Lilia was a former backing vocalist of the famous Ukrainian group “Brothers Gadyukini”, and today she is an aspiring artist. And Anna Gorban, a journalist, personifies the light, the pepper. Everything hot you can imagine is Anya. She speaks boldly on relationship topics, knows how to treat men and get what she wants from them. Anya recently got married and gave birth to a son, so she is ready to tell viewers about all the delights of life as a young mother.”

Photo 1 of 6. “Everything will be fine” with Nadezhda Matveeva, Victoria Zubreychuk, Anna Gorban and Liliya Kuvaldina

Photo 2 of 6. Filming of the updated show “Everything Will Be Good”

Photo 3 of 6.

Presenter of the program “Everything will be fine!” and “Everything will be delicious!” STB channel is going to celebrate its 45th anniversary for several days

Nadezhda Matveeva admits that she is happy to be part of the large team of the STB channel television family. An invitation to become the host of the project “Everything will be fine!” “coincided with a difficult period in Matveeva’s personal life. She broke up with her second husband, deciding to start a new life. She says that she did it perfectly, and that doing what she loved helped her overcome her mental pain. Now Nadezhda is the host of two popular projects on the channel “Everything will be good!” and “Everything will be delicious! " She enjoys the advice she receives from the experts of the two shows. Nadya signed up for a gym, regularly visits a cosmetologist's salon and monitors her diet. The only exception is made on birthdays. Nadya is going to celebrate her 45th birthday for several days by organizing home gatherings for relatives and friends.

— As Vera Alentova’s heroine said in the film “Moscow Doesn’t Believe in Tears”: “At forty, life is just beginning”...

- Now I know this for sure. I am an adult, independent, doing what I love, my son has grown up. I am full of hope and know for sure that there is something to strive for. Therefore, with full responsibility I can confirm the words of one of my favorite movie heroines.

— They say that you can achieve success only before the age of 30, but you broke the stereotypes.

— Even at the age of 30, I had successes, but fewer people knew about them. I gave birth to a son, worked on the radio in Kremenchug, and took care of the house. But over time, there was a feeling that I had stopped both in my profession and in my relationships. She changed her occupation, moving to Cherkassy and becoming the chief editor of an advertising and information newspaper. But due to problems in the family, she left this job and returned with her son to Kremenchug. The next stage was regional television, I again learned the profession from the basics. It was difficult, but I must admit, my ex-husbands believed in me. The first husband sent radio DJs to the casting. And my second husband, when I left for Kyiv, said: “I know, everything will be fine for you there.”

- So you never gave up?

“I’m quite emotional, I even got the nickname Miss Panic in my family.” I could develop small failures into disasters. In this sense, it is good that life provided the opportunity to practice endurance, calmness and patience. In the most difficult moments, I remember my mother, who really had a hard time in life. Because of her father’s drunkenness, she literally couldn’t see the light of day. At the same time, my mother always managed to be an optimist. I am sure that many of our women have been taught by life not to give up, to believe in themselves and move on.

— Straight words from your program “Everything will be fine!”

— I remember how worried I was when the hosts of the television magazine “Everything will be good!” were called to the casting. on STB TV channel. I really liked the idea of ​​the project, I was delighted to learn that I was approved. A year and a half later, I am already participating in three projects: “Everything will be good!”, “Everything will be delicious!” and “Battle of Psychics” (I am present as one of the judges).

— Experts come to visit you every day and share various useful tips. Do you follow them yourself?

- Oh yeah! I radically changed the cheesecake recipe after Alla Kovalchuk’s master class. Now I cook them without adding flour. For the winter I froze the greens in foil in the form of a sausage. I liked the scrub mask with grape seeds from Liliya Rebrik and the seaweed wrap from cosmetologist Olya Metelskaya. Hector Jimenez Bravo taught how to properly peel an avocado, and Taras Shpira showed how to quickly extract seeds from a pomegranate. The most effective exercises for the abs from Anita, and Igor Obukhovsky demonstrated how to get rid of headaches. Better stop me, otherwise I will spend hours listing the advice of our experts that have been useful in life.

— Recently, you also became the host of a culinary project.

— I love to cook, and my loved ones praise my cooking. Friends order pilaf and pasties. Now I have expanded my culinary horizons with a chocolate-sea buckthorn dessert, bean cake, beef Bourguignon... There is only one thing I lack to enjoy success in the home culinary field - time.

— What gift will you give yourself for your birthday?

— I’ll give myself a set of spa treatments. I’ll relax, get energized and get back to work. For many years in a row I have been thinking about a gift that I would really like to receive. I love pugs. The cutest dogs, in my opinion. But I have absolutely no time to walk the dog. In addition, we have two cats in our family. So this gift is delayed for several years. But I would be very happy with the car. Although something tells me - not this time.

- But happiness probably lies somewhere else?

— Happiness for me is a conscious movement through life. I learn this, make mistakes, continue on my way...