MAC Company (USA). Cosmetics "MAK"

MAC Cosmetics- These are cosmetics both for everyday use and for professional shows, filming and presentations.

Everyone knows that brand cosmetics MAC Cosmetics from is a world-famous line of decorative cosmetics with the largest range of makeup shades. And constantly being replenished, it provides enormous opportunities for makeup artists to create the most daring and innovative images.

There are about one and a half hundred films on the set MAC cosmetics was used for the makeup of the cast, and is currently a team of professional makeup artists MAC TEAM PRO confirms his skills by serving almost all fashion shows and presentations. Brand MAS It is called the cosmetics of American show business stars; it is chosen by such stars as Madonna, Britney Spears, Sarah Jessica Parker and many others.

A little history about MAC..

The name of the cosmetics brand MAC is an abbreviation and it stands for Makeup Art Cosmetics, which translated from English means cosmetics for makeup artists.

MAK cosmetics company was founded in Toronto (Canada) almost thirty years ago, namely in 1984. This decorative cosmetics was created by two friends, one of whom was a professional makeup artist and photographer, his name was Frank Tuscan, and the other was the owner of a chain of prestigious beauty salons - Frank Angelo. Together they created a special line of professional decorative cosmetics.

In developing the unique and unusual style of MAC decorative cosmetics, they were helped by such famous stars as Linda Ivangelista, Sandra Bernhard, Missy Elliott, Diana Ross, Boy George, Liza Minnelli and many others. Together they created MAC VIVA GLAM And Beauty Icon.

MAC Cosmetics has become extremely popular in almost all countries of the world with the verbal approval of famous celebrities, models and professional makeup artists.

As a result of this cooperation, MAC decorative cosmetics were awarded numerous international prizes for their original image, as well as a wide range of professional cosmetics.

MAC decorative cosmetics is known not only for its diverse range, which includes more than one hundred and twenty types of cosmetic products and a numerous palette of colors and shades, but is also popular for its “soft” products that are gentle on the delicate skin of the face.

The creators of this brand of cosmetics were confident that there were no reliable and proven decorative cosmetics for artistic photography in the world. And, of course, they decided to become the pioneers of such products. First, Frank Toskan and Frank Angelo created a unique line of MAC decorative cosmetics, which was used in professional artistic photography. But very soon the company’s creators began to develop cosmetics that girls and women could apply and use themselves without professional skills at home.

“Cosmetics for everyone!” - this phrase became the motto of MAC cosmetics, it was even heard in the popular hit of the TLC group called “Unpretty”.

In 1994, the famous and prestigious cosmetics company Estee Lauder acquired a controlling stake in the MAC brand. But this acquisition process stopped four years later, in 1998. One of the founders of the cosmetics company MAK, Frank Angelo, died during an unsuccessful surgical procedure.

After the death of his partner, Toscan left his company and founded another AIDS foundation with his relative, Vic Kesel. Vic Kesel was MAC's chief chemist and biologist.

The new owners of MAC continued to support the AIDS Foundation. All profits from sales of the MAK - Viva Glam cosmetics series were donated to help people suffering from the immunodeficiency virus. And as a result of these fees, the fund collected more than 128 million dollars (USA).

MAC is committed to banning testing of any cosmetic products on animals. MAC also sponsors programs to combat child abuse and protect the environment through recycling.

The MAC cosmetics company is a socially responsible company and is very active in social activities. Every woman can choose decorative cosmetics for her skin type and type that are suitable specifically for her skin tone and tone. Today MAC cosmetics offers one hundred and sixty shades of lipsticks and one hundred and fifty shades of eye shadow.

In 2007, the company developed a special line of facial skin care products that meets all the requirements of different skin types.

MAC always strives to create something special, unique and innovative.

Philosophy of MAK cosmetics is to attract your customers not with words, but with deeds. And the developers of these cosmetics really know how to do this. Today the brand exists in fifty countries around the world.

In 2007, the famous singer and actress Fergie signed a contract with the MAC brand and became the face of the company. And before that, Dita Von Teese and Pamela Anderson collaborated with MAC.

The MAC brand also produces limited collections, that is, products that are limited in quantity. And true collectors cannot miss such a series of cosmetics, and if they do miss it, they buy it at auctions.

For example, in February 2009 MAC cosmetics memorable for the release of a new cosmetics collection MAC Hello Kitty, which was created jointly with a popular Japanese company.

And before that, MAC released a collection dedicated to the famous Barbie doll.

Also recently, the MAK brand released a series of decorative cosmetics in the style of Scottish fabric and multi-colored peacock plumage. Everyone also knows the original “denim” cosmetics from MAC - MAC Jean ius.

MAK is a brand that puts individuality, self-expression and creativity first. The company serves clients of all races, all genders and ages.

Everyone admires MAC cosmetics because it gives the opportunity to change the face of the most ordinary woman, so that she becomes just a beauty from the cover.

MAK cosmetics can be found in almost all beauty salons on the makeup artist’s desk. You can buy cosmetics in the best cosmetic boutiques and specialized perfume stores.

MAK always offers seasonal collections and series of its decorative cosmetics, and these lines are unique and impeccable.

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Today it is a fairly popular line of professional cosmetics. But its distinctive feature is that every woman can use all the products without any problems - that’s how the brand’s collections are designed. The line includes various types of decorative cosmetics, as well as brushes and other tools that will make applying makeup much easier. Where can you find MAC in Moscow?

Description

MAC cosmetics stores in Moscow sell makeup products of the same brand, which, in turn, is part of the world-famous (and no less popular) Estee Lauder brand. Today this professional line is known all over the world and is in great demand among the fair half of humanity. As they say, no amount of money can buy a rating, and therefore we can say with confidence that MAC is one of the best brands of professional cosmetics among a huge number of brands.

MAC cosmetics stores in Moscow: addresses

You can get acquainted with the brand on the official website of the manufacturer. It is not difficult to find cosmetics in the capital of Russia - they are available in any district of the city. However, as in other large populated areas. Here are detailed addresses that will make it easy to find a store of your favorite brand:

  1. "Metropolis" on the street. Leningradskoe highway, 16 A, st. 4.
  2. "Atrium" on Zemlyanoy Val Street, 33.
  3. “Aviapark”: Khodynskoye Pole, Aircraft Designer Mikoyan, 10.
  4. Shopping center "Mega": 23rd km along Leningradskoe highway.
  5. Shopping and entertainment establishment "Mega": 21st km along Kaluga Highway/41st km along the Moscow Ring Road.
  6. “Mega”: Kotelniki city, 1st Pokrovsky proezd, 5.
  7. "Vegas Kashirskoe": 24th km along the Moscow Ring Road.
  8. TRC "Shchuka": Shchukinskaya, 42.
  9. "Okhotny Ryad", located on 1, building 2, middle level.
  10. TSUM: located on the street. Petrovka, 2, 1st hall, 1st floor.
  11. Trade House "Vesna": Novy Arbat, 19.
  12. Shopping center "European": Kievsky station square, 2.
  13. Yerevan Plaza Center: Bolshaya Tulskaya, 13.
  14. Shopping center "Afimall City", located on Presnenskaya embankment, building 2.
  15. Shopping center "Capitol": located on Vernadsky Avenue, building 6.
  16. Gallery "ARTICOLI": Red Square, 3.
  17. Center "Festival": Michurinsky Prospekt, 3.
  18. Kashirskoe highway, 14.

From 18 stores located in different parts of Moscow, it is very easy to choose exactly the address that is close to your place of residence or work. Therefore, finding the desired cosmetics in your hometown will not be difficult.

What does the MAC store chain offer?

The manufacturer's catalog literally contains everything that beauties can dream of. MAC cosmetics stores in Moscow offer to purchase any of the necessary products for applying makeup. These are powders, mascaras, shadows, foundations, tools, lip glosses, pencils/eyeliners/eye/eyebrow markers, as well as various nail polishes and much more. You can be sure that one of the MAC stores listed above will have exactly what a girl needs for her daily makeup application.

HISTORY OF MAC COSMETICS

Mac Cosmetics was created as a result of the collaboration of two creative people - makeup artist and photographer Frank Tosken and the owner of a chain of beauty salons, Frank Angelo. Both of them were interested in the existence of universal cosmetics that would meet the requirements of modern professional photography. Actually, the full name of the company - Makeup Art Cosmetics - translated means “cosmetics for makeup artists”, but all Mac products are suitable for everyday use in everyday life. The first Mac store opened only in 1998 in New York. Prior to this, in 1995, another cosmetics company, Estée Lauder, received a controlling stake in Mac Cosmetics, and by 1998, it finally completed its acquisition. Today, not a single fashion show, shoot, or successful presentation takes place without Mac cosmetics, be it a fashion show in Milan, Paris or New York - throughout the history of the brand, professional Mac cosmetics have been developed by professional makeup artists, taking into account strict studio and catwalk requirements. Creating a special style for the brand, its developers collaborated with such personalities known in the fashion world as Diana Ross, Fergie, Dita Von Teese, Pamela Anderson, Sandra Bernhard, Linda Ivangelista, Boy George, Missy Elliott and others.

Today, Mac is one of the most influential and popular modern cosmetics companies, which has won the hearts of consumers in more than 50 countries. This brand produces decorative cosmetics, cosmetics for manicure and pedicure, accessories, makeup brushes and perfumes. The main credo of the company remains serving the consumer of “All Races, All Sexes, All Ages”.

Mac does not remain aloof from public life - in 1994 she created her own foundation to support the fight against AIDS. After purchasing the company, the new owners continued the work of their predecessors: profits from the sale of Viva Glam products are donated to the needs of people living with the immunodeficiency virus. Mac donates 100% of the sale price of Viva Glam products. In 2008, the foundation allocated more than $128 million to fight AIDS. Mac also promotes programs to stop the production of cosmetics without testing on animals, against child abuse and a program to protect the environment through recycling.

MAC COSMETICS

DECORATIVE COSMETICS MAC/POPPY FOR EYES

MAC SUPERSLICK LIQUID EYE LINER

Liquid eyeliner Superslick Liquid Eye Liner is water-based. Allows you to quickly and accurately draw a wet-looking line. Superslick Liquid Eye Liner is highly water-resistant, dries in 15 seconds to create a smooth, long-lasting line. Thanks to the convenient applicator, the line comes out smooth, it is easy to apply and control the eyeliner process. It doesn't flake, clump or crack, like any Mac cosmetics.

MAC EYE PENCIL

It has a rich shade, softly draws, emphasizes and highlights the look. The intense color and silkiness of the lead ensures a matte finish.

GEL LINER MAC FLUIDLINE

MAC Fluidline's ultra-smooth gel eyeliner delivers a defined, soft, silky finish. The eyeliner is long-lasting, does not smudge, does not smear. To achieve the best eyeliner application, it is recommended to use Mac Precise Eye Liner or Mac Eyeliner with mac cosmetics.

MAC EYE SHADOW

Dry Eye Shadow for eyelids. The main difference between these shadows and shadows from other brands is the modern texture and ultra-fine structure of the coloring pigment of mac cosmetics. They are easily and softly applied to the surface of the skin, do not smudge, do not roll, and do not dry out the delicate skin of the eyelids. Eye Shadow emphasizes the contour and beauty of the eyes, giving the look extraordinary depth and expressiveness.

EYE SHADOW MAC BIG BOUNCE SHADOW

With vibrant color and reflective particles, Big Bounce Shadow is the pride of Mac cosmetics. These shadows add extraordinary shine and expressiveness to the eyes. They are easy to apply, last a long time and do not fall off.

MAC HAUTE & NAUGHTY LASH

Haute & Naughty Lash Double Mascara - one brush - two applications. In one case, it will allow you to create a complete look for daytime makeup - a clear separation of each eyelash, without lumps or shedding. In the second, it will provide the most expressive look and super-voluminous eyelashes, which is suitable for evening makeup. The mascara is applied equally easily and simply. With just one element, lashes become naturally separated and subtly emphasized. Using both elements at once gives the eyelashes additional volume and expressiveness.

MAC ZOOM LASH MASCAR

Zoom Lash mascara with the effect of false eyelashes. Instantly gives volume, lengthening and a beautiful curve to the look. A special brush with three-dimensional fibers perfectly separates each eyelash and curls it. One application will be enough to cover the eyelash from the roots to the very tips. The mascara has increased durability, does not crumble over time and does not form into lumps. The eyelashes look beautiful, soft and fluffy, and the look is radiant and mysterious.

MAC COSMETICS/LIPS

LIP GLOSS MAC DAZZLEGLASS

Dazzleglass lip gloss with an even, dazzling shine. The gloss stays on the lips for a long time, has a radiant, long-lasting color, gives the lips additional volume, non-sticky with a light texture. Pearl particles reflect and refract light, resulting in a light similar to the shimmering light in quartz and opal crystals. The gloss effectively moisturizes lips. Can be applied either on its own or over lipstick for a more expressive effect. Has a light vanilla aroma.

LIP VOLUME GLASS MAC PLUSHGLASS

Plushglass gloss, thanks to pepper extract and ginger root oil, allows you to quickly increase the volume of your lips! It glides on smoothly and easily on the surface of the lips, giving the feeling of a cool-warm vanilla breeze on the lips. Plushglass moisturizes, soothes and plumps lips. Vitamin E, found in almost every mac professional cosmetics product, protects and cares for lips. Crystal-transparent gloss gives your lips shine and, with prolonged application, makes your lips plump and voluminous.

MAC LIP PENCIL LIP PENCIL

The long-lasting Lip Pencil gives lips definition and definition. The pencil has a smooth creamy texture, rich color, long-lasting formula and a wide range of shades. At the same time, Lip Pencil is resistant to abrasion. It also contains an antioxidant - vitamin E, which nourishes and protects lips, and special emollients that moisturize them. The pencil can be used either on its own or with lipstick or lip gloss.

MAC WONDER WOMAN LIPSTICK

mac Cosmetics presents Wonder Woman Lipstick with a Wonder Woman comic theme. A superheroine with impeccable taste!

DECORATIVE COSMETICS MAC/POPPY FOR FACE

COMPACT POWDER MAC SURF BABY COLLECTION

Compact powder evens out facial skin, giving it a natural shine and natural look. Creates medium density coverage. The special mineral complex included in the powder cares for, nourishes, moisturizes and evens out the surface of the skin. SPF 15 protects the skin from the negative effects of sunlight.

LIGHT CREAM CONCEALER MAC STUDIO FINISH SPF 35 CONCEALER

Creamy and matte, MAC Studio Finish SPF 35 Concealer creates even, long-lasting, invisible coverage for all skin types and tones. Resistant to moisture, odorless, does not clog pores. The concealer is based on moisturizing elements, which is why it is light and rich. A small amount of cream will provide sufficient coverage to create a camouflage effect that will hide all skin imperfections. Ideal for hiding dark circles under the eyes, skin blemishes, birthmarks and age spots, tattoos, moles. The concealer is enriched with antioxidants (derivatives of vitamins A and E) and contains silicon, which absorbs excess sebum. Apply with a medium-hard brush, such as M·A·C 242 Shader Brush, a latex sponge or your fingers.

MINERAL POWDER MAC MINERALIZE SPF 15 FOUNDATION/LOOSE

Loose mineral powder Mineralize SPF 15 Foundation/Loose evens out the skin of the face, giving it a natural shine and natural look. Creates medium density coverage. The powder contains a special mineral complex that cares, nourishes, moisturizes and evens out the surface of the skin. SPF 15 protects skin from harmful sun rays.

LOOSEN POWDER MAC SELECT SHEER/LOOSE

Transparent silk veil powder Select Sheer/Loose of the finest grinding. Gives the skin a beautiful and ultra-fine coverage. Creates a matte finish to the skin and at the same time maintains its natural radiance. Evening out the surface of the skin, it remains almost invisible on the skin.

MAC POWDER BLUSH

Delicate silk blush Powder Blush with pearlescent sheen in tandem with a unique shade will give the face a soft glow and texture, creating a light and alluring shimmer of the skin.

BLUSH WITH MINERALIZE BLUSH MAC MINERALIZE BLUSH

Purified and refined to a powdery state, the blush's minerals impart exceptional radiance to the skin and are easy to apply and apply. The color appears gradually, layer by layer, without weighing down the skin. Mineralize Blush adds tone to the face and highlights cheekbones for a luminous, pearlescent finish.

FOUNDATION CREAM MAC STUDIO SCULPT SPF 15 FOUNDATION 40ML

Studio Sculpt SPF 15 Foundation is a gel-based foundation with a creamy texture. Provides a natural satin coverage of the skin from medium to high density, hides facial skin imperfections, smoothing it out. Moisturizes and saturates the skin with vitamins, helping it look chic and maintaining its naturalness. The waterproof formula of Studio Sculpt SPF 15 Foundation keeps your makeup looking great all day long.

MAC BRUSHES

MAC 204 LASH BRUSH - FOR EYELASHES

The MAC 204 Lash Brush is a professional tool used for applying mascara to eyelashes, as well as for separating the eyelashes themselves. The shape of the brush is a very convenient "enlarged copy" of the Mac Zoom Lash mascara, and has synthetic fibers in a spiral shape.

MAC 208 SMALL ANGLED BROW BRUSH - FOR EYEBROWS

The MAC 208 Small Angled Brow Brush is a professional tool for carefully applying dry, creamy and liquid cosmetics to the most important element of facial makeup - the eyebrows. Beautifully and skillfully designed eyebrows will favorably emphasize the expressiveness of the eyes. The brush has a beveled cut, the brush material consists of a mixture of synthetic and natural fibers for better expression of shades.

MAC 263 SMALL ANGLE BRUSH - FOR LINEER

Brush 263 Small Angle Brush is a professional tool for creating clear and precise lines on the eyelids and eyebrows. The brush has a flat shape, the fibers of the brush in the cut are neatly collected into the shape of an ideal angle. Clearly distributes colors on the eyelids and in the corners of the eyelids. Synthetic fibers. The brush is suitable for all textures.

MAC 168 LARGE ANGLED CONTOUR BRUSH - FOR FACIAL CONTOURS

MAC 168 - wide brush with an angled cut. It has a soft bristle with an angled cut, for applying individual strokes that highlight the contours of the face. The brush has a flat and wide profile along the entire working length, the edge of the brush is cut at an angle and slightly widens, which allows you to apply blush with strokes in the right places, emphasizing or masking the contours of the face.

MAC COSMETICS, MAC COSMETICS REVIEWS

Maria: I am a real fan of this cosmetics! I was delighted with the quality and color palette. Among the products I have: 1) prep+prime makeup base, evens out skin tone, shines very beautifully and significantly extends the life of makeup 2) blush is very beautiful and creates a natural blush 3) shadows are very long-lasting, although matte ones can only be applied normally with a brush 4 ) lustreglass brillant a levres lip gloss is light on the lips, moisturizes well and smells like vanilla 5) mascaras are the most durable, do not dry out for a very long time. My favorite studio fix lash, the eyelashes are long and separated. Now I really want to try their foundation.

Mac/Mac cosmetics, reviews of Mac/Mac cosmetics, Mari: I read and am amazed at the negative reviews about M.A.S. For more than 3 years I have been using almost exclusively M.A.S. cosmetics. And I haven’t found a single minus yet!!! What I use:

Tone - Face and Body Foundation - C1 - goes on fantastically evenly. Correctors - Select Moisturecover - NC20; Select cover-up - NW15 - perfectly hides imperfections. Lipstick - Viva Glam V; Lovelorn (Emotive blue pink (Lustre)) - soft texture, goes on smoothly, lasts on my lips for half a day, before lunch, but something remains after too. And if I cover it with gloss, it stays on my lips even after kissing. Gloss - Steppin" Out (series - dazzleglass), lip pencils - Subculture; Soar, blush - Desert Rose; Plum Foolery, shadows - I probably won’t list all the colors, because I have a lot of them. They fade a little towards the end of the day shadows with mother-of-pearl, and so on - everything just holds up super well. I haven’t tried the mascara yet. So, to be honest, I don’t believe those who criticize this cosmetics! Oh, I almost forgot - there is also a wonderful gel eyeliner! It can be used both eyeliner and blend like eye shadow!

Mac/Mac cosmetics, reviews of Mac/Mac cosmetics,Natalia Until I bought MAC brushes, I didn’t know what real makeup was. 1. brushes, especially 217 2. Paint Pot - Quite Natural - I use it for eyebrows! It lasts all day, blends out wonderfully, you can touch your face without being afraid, and do sports, you don’t need to fix anything with gel on top. I'm impressed. 3. cream color base - hush - highlighter. 4. creamy blush - disadvantage: you can’t get it, so far only through the Internet, and even then it’s a little expensive.

Mac/Mac cosmetics, reviews of Mac/Mac cosmetics, Cucumber: So, given: dry, very light skin. I would like it to be smooth, beautiful, to cover up everything that needs to be covered, but not a mask. In practice:

Studio Fix Fluid - covered - yes, everything is like in the picture, incredible beauty, smooth - super simple. BUT for dry skin it is impossible, absolutely not. And the colors are all jaundiced, and those that are NW (with a pink undertone) are red! Studio Sculpt - in theory for dry skin. It lies disgustingly. Covering up covers up, but preserves in detail the entire history of application;) and with whatever she applied - with a sponge, a damp sponge, a brush, and fingers. All to no avail. Sculpt also rolls off, flows even from my dry skin, remains on everything that accidentally touches it, it remains in pieces on my fingers, and there are pits on my face. That is, it is not absorbed at all. In short, quiet horror. The Studio Sculpt concealer is wonderful, but not very thick. But it’s good, it doesn’t leak, it doesn’t get wrinkled. Studio Finish concealer - under the eyes if in a couple of layers - picture. But it gets into wrinkles for me, so I have to go over it with powder. But in general, it’s very good for those who wake up early and suffer from it) In short, comrades with oily or normal skin, I’m glad for you that you can afford Studio Fix Fluid, the best foundation I’ve tried out of all the clouds I’ve tried)))

Mac/Mac cosmetics, reviews of Mac/Mac cosmetics,Lulu: I’m not delighted with this brand; out of everything I tried, I didn’t even want to use it to the end. Were:

Powder studio fix. Pros: large selection of shades, good tone alignment and coverage (used instead of foundation). Of the minuses: because I have very oily skin, almost all powders and tones crease sooner or later. Makovsky powder rolled off early and unsightly, and it’s impossible to touch it up, because... It is very dense and applies unevenly to old yeast, both with a sponge and a brush. And the second minus is that it is noticeable on the face, and quite strongly.

One-piece shadows, I have several of them (5 pieces), there are matte and pearlescent, and dark. Basically. I liked the shadows of this brand the most, long lasting, again a large palette of all kinds of colors and shades.

The makeup base, I don’t remember what it’s called, but it’s designed for mattification and also contains small glitter. Overall not bad, but it didn’t mattify me for a long time + there’s a lot of silicone.

Mac blot compact powder, my latest purchase. I bought it to carry with me to touch up my makeup. I liked the unusual texture of the powder (very hard, but at the same time it spreads well onto the sponge, creating the thinnest layer of veil on the face), it is almost invisible on the face, mattifies well and refreshes the complexion during the working day with a bang. Of the minuses: very few shades. I chose from 4 (in my opinion there are no more of them), 1 is just like chalk, 2 is also very light, 3 I took is called DARK and 4 already looks like bronze. My skin is not particularly light, but I was afraid to take 2, so as not to be considered dead, and 3 in winter turned out to be too dark for me, so I put it off until late spring-summer.

I bought nail polish a long time ago, I really liked the color and the way it looked on my nails, but it thickened quickly and turned out to be unstable.

In general, the brand is not bad, but not a single product is without reservations for me.

Mac/Mac cosmetics, reviews of Mac/Mac cosmetics,Kitty: 1. Excellent shadows! The price is at the level of Be:You (if you compare it by weight), and you can’t find colors like these anywhere individually, they always put an unnecessary color into the pallet. (Although small squares of 9 pieces in Estee Lauder are a great idea when a certain color is needed in small quantities). I have a lot of MAC eyeshadows and I'm happy with them; dark green ones, however, creep a little into the crease of the eyelid in the evening, but I have not yet met dark shadows that would last forever. There are no complaints about light shadows, even if you do polychrome makeup (several contrasting colors). But just in case, I carry shadows with me.

2. I also really like the brushes; in my opinion, they are inexpensive (quality of application, service life at the level of luxury brands, where brushes are 2-3 times more expensive).

3. I like the wax eyebrow pencil.

4. About the corrector, tone, etc. - I haven’t tried it yet, I found suitable products in other brands. Although, maybe this is a prejudice and MAC can be safely used all the time :) Colored pencils can be bought for pennies at Sephora :)

More on this topic:

The cosmetics company MAC is a manufacturer of decorative cosmetics. It was created in the USA in 1984. The full name of the company is “Make-upArt Cosmetics” and today is the property of the Estee Lauder company.

It should be noted that the success of the MAC brand was quite rapid; initially, the cosmetics of this brand were sold in just one store. Quite a lot of time has passed since then and today the company’s retail outlets are located all over the world. Such a dynamic increase in the number of stores around the world has not been observed in any cosmetics company. The main difference between MAC boutiques is their unique atmosphere, which helps clients become emotionally attached to the company’s products and become more familiar with them.

In a specialized MAC store, any client is always ready to offer the services of professional makeup artists and sales consultants.

Not a single important event in the fashion industry, be it New York, Paris or Milan, takes place without the participation of MAC cosmetics as an official sponsor. MAC cosmetics are renowned for their amazing textures and rich tones, allowing you to use the full range of possibilities to create your own unique look. All lines of MAC cosmetics are very actively used by professional cosmetologists in their activities.

Note that MAC cosmetics are very popular not only among professionals, but also among ordinary women who all care about their appearance. One of the main distinctive features of the MAC company is the production of identical lines of cosmetics for professional and mass consumption. The products of this brand are characterized by rather modest and simple packaging, but a large assortment of products and colors will amaze any woman with its diversity.

MAC also differs from other cosmetics manufacturers in that it produces limited lines of cosmetics. There are even fans of MAC limited editions who collect them. Over the past decade, MAC has held more than one memorable and vibrant campaign. So, in 2003, a unique collection called Beauty Icon was released, dedicated to Lisa Minelia. And in 2005, another series of cosmetic products was released called Diana Ross Beauty Icon 2, the advertising face of which was Diana Ross.

In 2009, the vice president of MAC Worldwide, together with the Japanese company Sanrio Global Consumer Products, announced a new collection of MAC Hello Kitty cosmetics. This collection consists of two lines: Hello Kitty Kouture and Hello Kitty Color Collection. It should be noted that this is not the first experience of MAC in cooperation with similar companies; for example, a collection of cosmetics dedicated to the Barbie doll has already been released.