How to open your own kiosk, what goods are best sold in a kiosk. Advantages and disadvantages

-> Trade, services, transport

One type of small business that does not require large start-up investments is opening your own kiosk, sales tent or stall. Behind all these names lies, in fact, a small shopping pavilion that carries out retail trade in a wide variety of everyday goods. It is the absence of serious initial costs that attracts a large number of novice businessmen to this business.

In chapter Business plans you can read for free and download a sample kiosk business plan, and in this article I will talk about how to open a kiosk or sales tent, what steps you need to take, what difficulties you may encounter.

Mini business plan for small retail street trading

Gold theme from the early 90's. How we rocked back then!

When organizing small retail trade (stall, kiosk, sales tent, etc.) there are several subtleties (read - “pitfalls”).

It is better to open several stalls. Why? It's simple: failure at one outlet is compensated by success at another. In addition, you cannot pretend to be a supermarket and sell all the goods in one place - the format does not allow it. A point selling, for example, cigarettes would be appropriate in one place, and fruits and vegetables in another. Without focusing on any one type of product, there is always the opportunity to get good overall revenue.

This is where the first problem arises. Reality makes adjustments to impeccable theoretical structures. As the experience of many entrepreneurs shows, the point at which you place the hired worker - the salesperson - begins to earn less money and eventually becomes unprofitable. As a result, it turns out that the point at which you trade yourself “feeds” everyone else.
Conclusion: if you want to make money from small retail street trading, you must stand behind the counter yourself. Yourself or members of your close-knit family. It turns out that this business, whatever one may say, is a family business.

What problems do hired salespeople create and why? And is it possible to fight this? And how to deal with this if you still have the opportunity to open more than one point, but cannot be physically present in two places at the same time?

The fact is that a hired worker applying for a vacancy as a salesperson is, as a rule, a person with a difficult fate... if you understand what I’m talking about. That is, he is initially in a social niche from which nothing good comes out. And to think about a different attitude of such people to life and work is simply ridiculous.

Today, the situation has been greatly improved by guest workers - people, as a rule, with a higher education, but, due to circumstances, found themselves in the wrong society, with the only noble goal of feeding their family. And even if these people do not have a higher education, they are still socially much more adequate than our compatriots applying for the vacancy of a retail outlet.

However, not all entrepreneurs want to deal with guest workers - due to mutual distrust and other social complexes so lovingly nurtured by our media. In addition, all good people from the fraternal republics of the CIS, as a rule, stick together and strive to open their own business, and “free artists” are the same as our compatriots. But it’s worth looking, let’s not generalize so harshly and unfairly.

Thus, you are faced with a difficult choice - to work at one point yourself, involving only your family in helping, or to try to learn how to organize people, cultivating leadership qualities in yourself along the way.

So, the first problem with hired salespeople is that they are absolutely not interested in developing your business, and this is clearly visible on their faces when they communicate with clients. Motivating them with money so that they “burn” at work is difficult, but possible. The easiest way is to pay labor as a percentage of revenue. In figures, this is approximately from 2.5 to 8% of sales volume (depending on the focus and location of the point). Then the person will be vitally interested in trading more.

This method also has its pitfalls - if trade is not objectively progressing, then the seller will borrow money from you. Checked!

The second problem is that such implementers often work in one or two other places besides you and come to you physically and mentally exhausted. This problem is quite easy to deal with. Create a work schedule for him so that he does not have the opportunity to get a second job. It’s better if “every other day.” Such an intense schedule does not allow you to relax, go on a binge, start looking for a job somewhere on a construction site, or even disappear in an unknown direction.

What is the trade markup practiced in this industry?

For outlets selling groceries - 30–35%. For tobacco stalls - 20–22%.

As a rule, on average, one retail outlet brings in from 10 to 35 thousand rubles of “dirty” profit per day. Thus, on average, if you have three retail outlets, you can earn about 60 thousand rubles “net” in a month. Taking into account the fact that all payments (both official and shadow) have already been made.

What payments will you face?

The first is taxes. As a rule, this is a simplified taxation system (STS) - 6% of turnover or a single tax on imputed income (UTI).

Cleaning the territory, garbage removal, toilets (used by sellers) - the numbers here can be very different. Again, on average, it will cost 3-4 thousand rubles per month for one retail outlet.

We will not talk about shadow payments; besides, these figures are not taken into account by anyone. However, it is worth remembering that the fine for failing to clear a cash receipt is 3 thousand rubles at a time, and according to the experience of entrepreneurs, it has to be paid consistently - a couple of times a month.

Payments made once a year: renewal of documents - 35 thousand rubles; agreement with Vodokanal (if there is a water supply) - 5 thousand rubles; servicing cash registers - 15 thousand rubles.

If you are just going to master this business, remember: you need to start from one point. Only after unwinding it yourself can you think about connecting a second one to it.

One of the most successful solutions for beginning entrepreneurs who do not have much business experience and large start-up capital is to open their own stall. This does not require a serious approach from management, so you can easily run your small business without leaving your favorite job. In addition, you will be able to gain valuable experience that will help you in opening more serious projects or developing the current one.

In retail trade, competition even in the smallest city is always high, but this does not prevent you from intervening in an already tested system! Shops, supermarkets, shopping centers and small boutiques compete every day for consumers' money. Large chain stores have an advantage - this is volume, but small retail outlets also have an advantage - a deep understanding of their customers, walking distance, as well as an individual approach.

The main advantage of opening a kiosk over a large store is significant savings on rent. The disadvantage immediately follows from the resulting advantage - it is a small area, and, therefore, you will not be able to store a lot of goods. Another disadvantage is the limited size of the display case. In addition, the buyer will not be able to get inside, which means that even weather conditions will affect sales.

If you open a stall with a specialized assortment, this will be an excellent start for doing business in small cities and towns. Today, it is often observed that there is a shortage of specialized stores and a stall can fill this niche. It is worth noting that in small cities the level of well-being of residents is lower than that of people living in the capital. Based on this, it would be wrong to offer expensive goods!

Then how to open your own stall so that you can have regular customers? It is necessary to make the right choice of goods for sale. If you are going to sell newspapers, stationery or food, then you will not be able to compete with stores. However, if you choose a narrow niche for yourself and start selling various types of tea, then you will definitely have regular customers, which will bring you the lion’s share of the profit!

You must create your own competitiveness! To do this you must follow the main rules:

• First, you will need to choose a convenient location.
• Convenient work schedule for your customers.
• Unique and best-selling products!

With the right premises, you won’t even need advertising, because your outlet will be visible from afar and customers will not pass by. If, however, your stall is located away from areas with high traffic, then you can use outdoor advertising.

Depending on the right location and the products sold, such a business can bring in up to several thousand dollars per month. At the same time, the starting capital for opening a stall is not large! The main thing is to have money for rent and the seller’s salary for the first two months. Don't forget about the first batch of goods! In addition to all this, you will need to purchase a cash register; you may need a small heater and a small TV to create more comfortable working conditions. If you also sell frozen products, then you will need a refrigerator.

Trading Basics

Conducting small retail trade consists of very simple actions:

1. You need to find a suitable supplier for the product.
2. You deliver the goods to your stall.
3. You make a markup of 50-100%.
4. Start selling your product!

Of course, you can do everything yourself, but it is best to hire two salespeople for a shift work schedule. Periodically perform re-registration to control your employees.

Don't even think about storing your proceeds in a kiosk. It is best to collect the money yourself every day or arrange with a nearby store. Install a safe and store your money in it! Every evening the seller will leave the proceeds, and once a week the collector will come.

You can entrust the delivery of goods to a transport company. But this is not always an advisable solution, since the volume of goods is not large at all and most likely can easily fit into a personal car.

We solve problems

You have a small area and there is a problem with where to store the goods. So you will have to deliver products frequently, perhaps even every two days! Although this indicator will greatly depend on the specifics and shelf life of the products sold.

Example: You sell fruits - in this case, you can’t escape and will have to import fresh goods every 2 days. If you sell discs with video games, films, etc., then you only need to import a new batch once every 2 weeks. Such a product does not take up much space, can be easily stored in boxes and does not spoil!

You already have a person to carry out sales, but who will then be involved in purchasing products? If you only own a few stalls (or one), then you will not be able to afford to hire a purchasing specialist. In addition, it will take you not only a tidy sum to pay wages, but also a lot of effort to control such an employee. So it’s better to handle this responsibility yourself!

One of the main tasks is to find a good, reliable supplier who works in a suitable location and with a convenient schedule so that purchasing does not create discomfort! You'll have to fit trips to the supplier into your schedule, so take all the considerations into account.

You need to think ahead and make a list of all the necessary goods to purchase so that you can calculate the budget. It is best to have a stable small working capital than to constantly import new products with the money you just earned. Try to find a middle ground, because there should be just enough goods in the stall to always maintain the same supply. It is enough to keep a simple accounting system in the form of a notebook, which will be of great help to you!

It is important, and even very important, to approach the design of your window display wisely, as well as set competitive prices! The size of the display case limits you, so you need to carefully select your product displays.

Where to start?

There are two proven methods that will help you open your own kiosk. Let's look at them with examples and draw conclusions.

Option #1

Imagine that you decide to open a kiosk selling jewelry. What do you need for this?

1. Find out what suppliers there are in the city and establish contact with them.
2. Find out the purchase price for the product and determine the retail price for your kiosk.
3. Now you need to start looking for a suitable place to open a retail outlet. Firstly, there should be a lot of women here, and secondly, make sure that there are no similar products being sold nearby!

You need funds to purchase the first batch, as well as a deposit for rent. Keep your funds ready! Once you find a suitable place, you can open your stall in no time. However, this method has a drawback - you can spend a lot of time searching for a suitable place.

Option No. 2

First, find a room in a public area for a reasonable fee.

1. When you have found a kiosk, you will need to conduct a competitor analysis and figure out what products are worth selling in such a place.
2. Then find suppliers and check prices.
3. Every time you find a location, you'll have to do some quick market research!

There is an advantage here! You take less risk because you can adapt your outlet to a different product. You can also spend less money than if you searched for a kiosk for a specific product.

If you are opening your own stall for the first time, you can use one of the proposed options. If you already own one profitable retail outlet, then it would be advisable to open a second identical kiosk with a similar assortment! You will have advantages: firstly, you already know which product is in demand, and secondly, you will not need to look for new suppliers. The last argument is that you can “knock out” a discount from your supplier due to the volume of purchased products.

Where to open a stall?

The first specificity of selling goods in stalls is that the entrepreneur most often rents the premises. The construction of such kiosks and the subsequent task of renting them out is a completely different, larger business. Anyone who wants to open their own stall is most often offered a ready-made option, which includes a kitty, the installation of which has been agreed upon with the authorities and electricity installed.

You can open your stall not only on the busy streets of the city, but also indoors. In this case, large shopping centers, metro stations, train stations and others act as lessors. Working indoors has its advantages: safety, necessary communications, a serious flow of paying clients.

There is also a downside: high rent, and it’s rare to find a good place! Finding a free suitable place for a stall is quite difficult. Moreover, you need to make sure that the place and product match!

What product to sell?

Following the question how to open your own kiosk Another thought comes to mind: “What is there to sell in it?” Let's look at several options for product directions for sale through a stall.

Alcohol products and related products : with such an assortment you can find 60% of stalls in our country. Buy juice that you can drink right now or chips to eat without leaving your place - they satisfy this need. By opening such a retail outlet, an entrepreneur will give up excess profits in favor of less risk and stability. Such stalls are most often located in residential areas of the city.

Products : Very often kiosks specialize in a certain type of product. For example: vegetables, fruits, fish or dairy products. In some cases, some products are mixed. By being located near the supermarket, you can count on those customers who only need to buy “halibut” and will not wait in line at the supermarket. Also, your clients may be those people who believe that in stalls and stores where there is less product, they pay more attention to quality and such entrepreneurs value their customers!

Printed products : There are two types of buyers of magazines, scanwords and newspapers. The first are those who like to get information at home, while others buy it to pass the time on the road. Considering this fact, it is best to locate a stall of this format on the territory of a train station or metro station. Given the high traffic volume, you will be able to serve clients of the first and second types.

Drives: Today this type of product is not very popular, and all thanks to the Internet and pirated products. If you choose this path, you will have to pay bribes to various supervisory authorities. First, it will reduce your profits and second, it is illegal! Therefore, if you have already decided to sell discs, then a license will be the way to go! It is necessary to locate such a kiosk in very busy places, near theme stores and shopping centers.

Flowers : This product belongs to the “perishable” category, so the flower stall should be located in a location with high traffic. In this case, you need to pay a little more for renting the premises than overpaying for the goods! The seller must also know the basics of arranging bouquets, and even better, find a florist.

Souvenirs : if you decide to sell a similar product, then you need to rent space near crowded tourist areas. For example, near historical places, attractions, transport hubs, hotels, etc. The main disadvantage is seasonality. However, at the right time, you can earn quite a bit of money.

Expensive specialty products : Expensive varieties of tea, coffee, cigars - these and other similar products are quite difficult to sell in large stores, since demand is very low. Therefore, it is best to place a stall with such goods in the corridors of shopping centers and do not forget to spend money on advertising!

Finally, we will give you some advice if you decide to open your own small stall business.

1. No need to chase a wide range. It's best to focus your attention on the best-selling products. You can only find out through trial and error. Try to change the assortment at first and just leave the product that goes best!
2. Opening hours – try simply closing your outlet an hour later and an hour earlier than your competitors. If your additional profit from this mode of operation will pay for the increased costs, then it is worth sticking to this schedule.
3. Does your stall sell unusual and specialized items? Then why don’t you open an online store and use the kiosk as a retail point for self-pickup of goods purchased by the client.

How to open an outlet in a shopping center - we will analyze the most important sections of a business plan + 6 bonus tips from experienced entrepreneurs.

Capital investment per point: from 8,000,000 rubles per year.
Payback of business in a shopping center: from 1 year.

Opening a point in a shopping center scares newcomers with the amount of capital investment.

However, they forget to take into account how many bonuses such placement gives.

The higher the rent, the more popular the location.

And this is synonymous with a large flow of people who can become clients.

It will be easier to attract them than if the store was located in a separate room.

These and many other advantages of locating in shopping centers are understood by many hardened businessmen who open sales points there.

Business plan for a point in a shopping center- the first document that will be required in organizing a business.

In it, information about the store will be analyzed, systematized and calculated.

Why do you need to open a location in a shopping center?

If other people's experiences do not convince you, evaluate the pros and cons of locating in a shopping center yourself.

There are indeed many strengths, but there are also a lot of disadvantages.

It is important to analyze them thoughtfully so that in the end it does not turn out that a considerable amount of rent was wasted.

What documents are needed to open an outlet in a shopping center?

It is impossible to open an outlet in a shopping center without the appropriate documentation.

Prepare for what you will need:

• or LLC (depending on products, number of founders and other details).
• Indicate the OKVED code corresponding to the activity.
• Choose a tax system.
• Obtain permission to trade at the point.
• SES and Rospozharnadzor must issue permission to operate (this is the responsibility of the shopping center administration).
• The management of the shopping center will need projects, estimates and diagrams.
  The list of papers in this case is individual, and it must be clarified when signing the contract.
• Among other things, you need to obtain quality certificates for goods from suppliers or manufacturers.

Planning for opening a retail outlet in a business plan

Opening an outlet in a shopping center is difficult not because of the sophisticated organizational algorithm.

And because of potential serious risks that could lead to financial losses and even closure of the store.

They can be avoided through detailed activity planning.

Planning refers to a system of activities aimed at obtaining a complete picture of how a business can develop.

This includes analyzing the target audience, visitors to the shopping center, calculating the size of the future average bill, establishing the supply process, and choosing a marketing strategy.

• realistic – based on dry facts and reflections;
• optimistic – ideal development scenario;
• pessimistic – what the business will look like if problems arise.

They will help the entrepreneur prepare for any outcome of the case.

Analysis of the shopping center before opening the outlet

The profitability of renting space in a shopping center is not always noticeable.

If you choose the wrong landlord, you can only get negative results from cooperation.

Choosing a shopping center is easy.

It is enough to devote two days for personal observations and analysis.

Draw conclusions based on the following indicators:

Purchasing power.

You won't be able to look into people's wallets or shopping bags.

But even an hour of observing visitors will allow you to note how often they make purchases.

Perhaps most come for fun and relaxation.

This will be good for organizing fast food, but not for selling fur products.

Competitors.

It is important that there are no direct competitors nearby.

But large anchor points on similar topics will be beneficial.

For example, many supermarkets carry pet products.

But they offer a meager assortment there.

What a personnel table for a small store might look like:

This number of people will ensure the daily operation of the point from 10:00 to 22:00 (standard working hours for most shopping centers).

It is better to hire people yourself.

You need to personally evaluate the person you trust to be the face of the store.

Hiring a salesperson with experience is much preferable.

But keep in mind that young and energetic guys more easily accept new rules and trends, and often bring “fresh breath” into business.

To motivate employees to work better, introduce a payment of a fixed percentage of sales or bonuses for achieving set results.

Marketing section of a business plan for a point in a shopping center




Without competent promotion, it is difficult to build a successful business, even if you locate a point in a shopping center.

Consider these options:

• Preparation.

  While you are preparing the outlet for opening, it can become a means of external advertising.

  Close the repair work with a banner on which you will announce the start of work, indicate the name and opening date.

  Mutual benefit.

  When an agreement with a shopping center is concluded on the basis of a percentage of turnover, and not a fixed fee, you can ask for the possibility of free promotion for the first time.

  Management can accommodate you halfway, because their income will depend on your success.

  Inside, the service costs much more, and its effect is lower.

  Attract “your people.”

  Create special discounts for center employees.

  This will draw their attention to the point.

  And if they like you, your fame will quickly spread among your friends.

  Convert to “permanents”.

  Also motivate your customers.

  Enter a loyalty program or a system of cumulative discounts.

Financial section in the business plan of a point in a shopping center


Without a financial section in a business plan, an entrepreneur will not be able to calculate how much money it will take to open a store.

It should be noted that until the payback period, the store will need to be “sponsored” from your personal financial cushion.

How much money does it take to open a store in a shopping center?

Expense item	Amount (rub.)
Total:	RUB 7,625,000
Paperwork	15 000
Payment for renting a point (per year)	500 000
Purchase and installation of commercial equipment	250 000
Design of a point and production of a sign	75 000
Employee salaries (per year)	250 000
Store opening advertisement	5 000
Advertising campaign in the future	20 000
Creation and replenishment of inventory	6 000 000
Office expenses	10 000

After watching the following video, you can choose the right place in the shopping center to open your point:

“If you require someone to give their time and energy to a business, then make sure that they do not experience financial difficulties.”
Henry Ford

1. At the point, shelves should appear stocked with product, but still allow customers to move around calmly and safely.

You need to take care of your inventory immediately.

Until you understand exactly which items are the most popular, it is important to have at least a few units of production.

Try to position yourself near the so-called anchor points.

These are the stores that attract the majority of mall visitors.

A striking example is the Auchan, Obi, and Perekrestok supermarkets.

Just as an adult cannot be completely “remade,” the audience of a shopping center cannot be changed.

The portrait of the average buyer that you draw up during the analysis of the shopping center will remain the same after the opening of your point.

You should not console yourself with false hopes about this.

2. If you need to save on renting space, pay attention to island accommodation.

Remember to look at the point not only as a manager, but also as a buyer.

This will allow you to notice the disadvantages of service.

How to open a point in a shopping center you know now.

With due persistence, anyone can create a profitable business.

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Opening a street stall is not at all the same as opening a kiosk. In the first case, minimal investments and minimal hassle are required, in the second you will have to work hard and invest larger capital, but it is worth it.

What is special about trading at a kiosk?

This retail outlet is a small architectural form, which is most often stationary and the installation of which requires mandatory permission from the municipal authorities. When choosing this type of business, you need to decide on the main thing - where to open a kiosk. If not everything, then a lot depends on the location, and the best options would be bus stops, squares near metro stations, parks, and central streets. Kiosks located in walk-through areas of residential areas are also popular. The main task of an entrepreneur is to locate where there will always be a lot of people, and based on who is passing by and why, you can choose the type of product.

The kiosk can sell food, household chemicals, snacks, drinks, vegetables and fruits, and flowers. Also popular are “themed” kiosks with homemade baked goods or cakes, sandwiches, and pies. Another option is office supplies, newspapers or magazines. If a businessman doesn’t know where to start, you can simply look at what exactly is popular in a given area: even if you repeat after your competitors, you can achieve success simply by offering customers some kind of twist or unique type of product.

Another important nuance is the selection of the pavilion itself. Small architectural forms are quite expensive (up to 300 thousand rubles), so it is best to open a kiosk, simply rented. As a rule, pavilions for rent are offered exactly where they are most needed, therefore, by turning to the landlord, a businessman automatically decides the issue of the location of his outlet.

And, of course, before you start working and think about how much it costs to open a kiosk, you definitely need to officially register. The main thing that should be is a certificate of registration of individual entrepreneurs. In addition, you may need a license to sell alcoholic beverages, a permit to sell food products, and product certificates. The latter are needed if trade in goods made independently is carried out. Also, sellers working with products will need health certificates. All this will be checked by the sanitary station and local authorities, and only after that a trade permit will be issued. If you work with non-food products, such difficulties can be avoided, but before opening a kiosk, you will need to obtain permission from the fire inspectorate.

How much money should you have in stock?

If an entrepreneur has set his sights on renting a kiosk, then you should expect costs of 30-50 thousand rubles per month. In small towns the price will be lower. In this case, as a rule, payments are made for the first two months at once, so it is better to have up to 100 thousand on hand in order to be able to pay the rent.

In addition, the answer to the question of how much it costs to open a kiosk also depends on what equipment is chosen. Costs may be:

• 30-40 thousand – for refrigeration equipment (refrigerator, display cases, etc.)
• 10-20 thousand – for commercial equipment (racks, shelves)
• 8 thousand – for a cash register (you can save money and choose a used one, which will cost about 2.5-3 thousand rubles)
• 3 thousand - on the scales

In addition, about 35 thousand rubles will be needed for a license giving the right to trade in alcoholic beverages. And, of course, you need to allocate funds for the purchase of a basic assortment - regardless of its specifics, it is worth allocating 150-200 thousand rubles for these purposes.

In addition to this, there are also monthly costs that determine whether it is profitable to open a kiosk in a given situation:

• 4-6 thousand rubles will be spent on electricity (in winter the figure will be higher, since the cost of heating the room will be added)
• 4 thousand will be spent on other utilities - water supply, ventilation, sewerage (all of this may not be available at the kiosk, so you can save money at this point)
• 4 thousand - for the salary of an accountant (the businessman himself can act in his role)
• 16-20 thousand (minimum) - for the seller’s salary (again, you can save on it if you open a family business and trade on your own)

The profit from such a business will directly depend on where to open a kiosk and what to sell in it. However, in general, payback for a kiosk can be achieved within the first 6 months of operation. Even if you earn 2-3 thousand rubles daily, the monthly profit will reach 60-90 thousand. This will be quite enough to pay regular payments and leave 30-40 thousand rubles of net profit. Over time, this amount will increase, but the answer to the question of whether it is profitable to open a kiosk will depend on the entrepreneur himself - the more interested he is in developing the business, the more chances he has to achieve excellent income with minimal additional costs.

But most of the starting capital is small and they turn their attention to opening a small business that requires lower financial costs.

This approach is correct; you must agree that it is better to spend your personal time on creating a small business than to spend your savings or money borrowed from a bank; no one is immune from failures.

Opening your own trading kiosk is an idea that does not require large start-up capital (besides, it is now not difficult to find a ready-madestall business planonline), which is why it attracts the attention of people who want to open it.

Whenever a person wonders how to open a kiosk , he begins to look for answers to questions: how much will it cost to open a kiosk, whatready kiosk business planbetter to apply, etc.

In the business plan for opening a kiosk on our website you will find general answers to all these questions. It is not possible for us to tell you, taking into account all the little things, how to open a kiosk, be it a flower shop, newspaper, tobacco, beer or pharmacy kiosk, but here We can give general recommendations when opening any of these kiosks .

In the business plan there is no distinction between such concepts as a stall and a kiosk. After all, these concepts are equivalent and the document can be called stall business plan And kiosk business plan, this is not significant.

1. Overview section of the kiosk opening

A real business plan should provide for the opening of a kiosk that sells various small piece goods (this also includes food-type products, i.e. food kiosk). Few people know that the type of goods and products sold at the kiosk does not play a fundamental role , the business organization scheme will be similar for absolutely any range of goods.

An individual entrepreneur is the organizational and legal form of running this type of business. Simple reporting and low taxes are the main advantage, and read about that on the pages of our website.

2. Description of the stall

The business plan involves opening a kiosk selling everyday goods with a sales area of ​​six to ten square meters. Only one salesperson will service the kiosk (the staff can be increased in the future). The business plan considers a static retail outlet, but no one forbids choosing a kiosk on wheels.

3. Location and operating mode

A real business plan for opening a kiosk provides for the sale of goods with daily operation. Also, depending on the location of the kiosk, You can choose either 24-hour or shift work mode .

In places with a large number of people, for example, near train stations, airports, clubs, round-the-clock operation will be more profitable.

4. Competition and market analysis

In this section, you need to pay attention to the kiosk market in the selected trading area, and also establish the absence or presence of competition.

5. Necessary documentation to open a kiosk

First, you need to register with the tax office as an individual entrepreneur at your place of residence, also select the appropriate one and submit an application to switch to a simplified form. All this can be done either independently or through the services of companies specializing in these services.

Then you need obtain permits for installing a retail outlet (kiosk). In accordance with the law, to install a kiosk or stall, you must obtain permission from the village administration (for rural areas) or the city municipality (for cities).

Similar The procedure is quite easy in most cases , but in large cities, the installation of a kiosk, in most cases, is regulated by special tenders if several other entrepreneurs have applied for this place.

Permission for the construction of a kiosk from the city architecture and urban planning department is also a very important document; it will still need to be agreed with the city trade department.

Only after the construction of the kiosk do you need to coordinate the documents with the sanitary and epidemiological station.

Attention! The sanitary and epidemiological station is unlikely to be happy with your kiosk if it does not have basic hygiene products and a restroom.

6. Kiosk equipment

To open a kiosk and make it fully operational, you need the following commercial and auxiliary equipment:

• Kiosk;
• Refrigeration unit (chest or display case);
• Shelving for storing goods;
• Cash machine;
• Small safe;
• Scales;
• Table and chair.

After purchasing and installing this equipment, the kiosk can begin to operate. Based on the specifics of the pavilion’s activities, this list can be supplemented with other equipment.

7. Financial plan of the stall

In this section kiosk business plan We will consider in detail the material and financial component of starting a business, the cost of opening and payback.

• Purchase and installation or construction – 55 – 150 thousand rubles;
• Refrigeration unit – 20 thousand rubles;
• Scales and cash register – 20 thousand rubles;
• Paperwork, extortions, bribes - 10 - 100 thousand rubles;
• The salesperson's salary is 120 thousand rubles per year;
• Total: starting capital for opening a kiosk is 225 – 410 thousand rubles.

As an analysis of the market in general and the operation of kiosks in particular shows, The payback period for a kiosk is usually from 2 to 6 months . It all depends on the opening hours, location of the kiosk and the type of goods sold in it.

8. Download kiosk business plan

If you want even more information, then download the kiosk business plan from the link below, there you can also find a lot of useful information on the topic of opening a business in a kiosk.

Kiosk opening– a profitable business that requires small start-up investments. We hope that our kiosk business plan was useful and, based on it, you will be able to organize your own profitable business!